What Coworking Can Teach Us About Company Culture

This post was written by Bloxham Mill General

Traditional business culture has taken a significant shift over the past few years in a bid to reduce costs and improve innovation and creativity. As a result, we’ve seen many businesses opt for coworking environments and serviced office spaces over traditional office lease/purchases.

Research conducted in early 2019 found that the number of coworking space members is estimated to rise to over 5 million by 2022, including members from large corporations, freelancers and contractors.

However, with this shift, many questions have been raised surrounding the company culture that comes hand in hand with these new working environments, how it can be affected, and what they can teach you. With this in mind, here are a few things that we’ve noticed about the coworking environment, and how you can incorporate them into your company culture.

Creating a Thriving Company Community

Building up a community feel in the workplace is really important when you’re growing a business. You want to create an environment where your team feel comfortable and happy, both inside of work and out.

Since a coworking space doesn’t solely belong to any one company, you’ll often find that this sense of community is more nurtured than in a traditional office space, in order to keep productivity levels and morale high.

Over the past few years, we’ve seen events such as personal skills sessions, regular movie or game nights and even off-site ideation sessions being utilised to bring ‘space-sharers’ together, helping to further nurture and develop the community and the relationships within it, whilst offering valuable and enjoyable activities.

Some innovative ways to incorporate this into your environment could include regular team bonding sessions and creating physical space to give your team the opportunity to connect in a more informal capacity.

Encouraging Inclusivity & Collaboration

A key factor we’ve noted within coworking spaces is the encouragement of inclusivity and collaboration between the people in the space. Feeling included helps people to feel valued and appreciated, which has a knock-on effect on productivity.

If you’re looking to encourage collaboration within a remote team, this can be a little harder. To encourage more communication and inclusion on a day to day basis, we’ve seen companies integrate tools such as Slack and Trello, Skype and Zoom – as opposed to simply sending impersonal emails. This way, everyone involved has the option to give their thoughts on projects and events.

Key to this is allowing space for staff to collaborate – this should be an informal area away from the ‘office’ such as a breakout space or cafe. Being able to get away from the office, allows for better collaboration and ideation and can result in out of the box thinking. 

Diversifying the Working Environment

As more Millennials and Gen Zs begin to enter the traditional working environment, employees are on the hunt for options to modify and modernise arrangements. This has led to wider use of flexible work stations, flexible/agile working, a more relaxed dress code and more transparent policies and career development plans.

By diversifying the working environment, companies are able to attract outstanding candidates for their growing teams, regardless of their family commitments or personal circumstances, providing the best arrangements for both parties.

Promoting Employee Wellbeing

In recent years, there has been a significant cultural focus on incorporating employee wellbeing into the workplace, with companies looking to improve the conversations surrounding mental and physical health and provide solutions for those requiring support.

Design is directly linked with productivity and happiness levels – and subsequently, commercial designers are leaning towards ‘happier spaces’ by incorporating more colour, natural light, plant life, comfortable break out spaces and the opportunity for physical activity – such as on-site gyms, ping-pong tables or basketball courts. But one of the most important factors for the improvement of employee well-being? Fresh air and an abundance of outside space. Over 90% of people consider their ‘happy space’ to be outdoors – whether on a beach, mountain, or confetti field. Inspire creativity by choosing an office space in a green area and allow creativity to flow, and stresses to be lifted. 
Whether you’re a home worker looking to move into a more focussed environment, a remote worker looking for a desk or a small business looking for a place to grow, get in touch and find out how we can help and be sure to follow us on Facebook, Twitter, Instagram and LinkedIn for the latest news, updates and insights into life at Bloxham Mill!

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